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SaaS Product Development

SaaS Product Development

From zero to MRR — the whole product.

Building a SaaS product is different from building a web app. Multi-tenancy, subscription management, usage metering, admin tooling, onboarding — these require specific architectural patterns. We've built enough SaaS products to know exactly how to structure them for growth.

$18K
Avg MRR at 90 days
<5%
Avg churn rate
6.5 wks
Average delivery
10+
SaaS products live
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SaaS products we've built average $18K MRR within 90 days of launch. Fastest: $12K MRR in 60 days. Average churn rate across all products: under 5%.

Exactly Who Does What

We believe in full transparency about how your software gets built.

AI Layer
Accelerates the work
Scaffolds multi-tenant data architecture and row-level security patterns
Generates Stripe webhook handlers, subscription state machines, and billing logic
Writes email templates, onboarding sequences, and notification system boilerplate
Creates admin dashboard CRUD interfaces and user management screens
AI-generated code is reviewed by engineers before merging.
Human Engineers
Where judgment matters
Designs the multi-tenant architecture — data isolation strategy, tenant provisioning flow
Makes pricing architecture decisions: seats, usage-based, feature flags, trials
Builds the onboarding experience — the most important part of SaaS that AI can't design
Implements customer success tooling: health scores, churn signals, support workflows
Plans the growth infrastructure: referral system, affiliate tracking, expansion revenue
Every system is designed, reviewed, and signed off by a senior engineer.

Real Code. Real Transparency.

Here's an actual snippet from a project like yours — with comments showing what AI wrote vs. what our engineers added.

AI-generated: Multi-tenant data isolation with Postgres RLS (reviewed by engineers)

code
-- AI generated the RLS structure. Engineers designed the tenant isolation
-- strategy, added the subscription tier enforcement, and built the audit trail.

-- Tenant context (set per request)
CREATE OR REPLACE FUNCTION set_tenant_context(tenant_id UUID)
RETURNS void AS $$
BEGIN
  PERFORM set_config('app.tenant_id', tenant_id::text, true);
END;
$$ LANGUAGE plpgsql SECURITY DEFINER;

-- Row Level Security on all tenant tables
ALTER TABLE projects ENABLE ROW LEVEL SECURITY;

CREATE POLICY tenant_isolation ON projects
  USING (tenant_id = current_setting('app.tenant_id')::UUID);

-- Subscription tier enforcement (human decision: enforce at DB level)
CREATE POLICY feature_gate ON ai_features
  USING (
    tenant_id = current_setting('app.tenant_id')::UUID
    AND EXISTS (
      SELECT 1 FROM subscriptions s
      WHERE s.tenant_id = current_setting('app.tenant_id')::UUID
        AND s.plan IN ('pro', 'enterprise')
        AND s.status = 'active'
    )
  );

How We Work Together

1

SaaS Architecture Design

HumanDays 1–5

Multi-tenancy strategy, pricing architecture, and data model designed. Tech stack for scale finalized. Integration map for Stripe, Auth, email.

Architecture documentData modelPricing structureIntegration plan
2

Core Platform Build

AI + HumanWeeks 1–5

AI scaffolds auth, billing, and CRUD. Engineers build multi-tenancy, subscription logic, and the foundational SaaS infrastructure.

Auth + multi-tenancyStripe subscriptionsAdmin dashboardEmail system
3

Product Features

AI + HumanWeeks 4–9

Core product features built. Onboarding flow designed and built by engineers. In-app analytics and customer success tooling.

Full feature setOnboarding flowIn-app analyticsSupport tooling
4

Launch Readiness

HumanWeeks 9–12

Performance testing, security audit, GDPR compliance. Landing page, documentation, and launch strategy.

Production launchMarketing siteDocs siteLaunch playbook

What's Included

Multi-tenant Architecture

Proper data isolation from day one. Row-level security, tenant provisioning, and the ability to add enterprise SSO later.

Subscription Billing

Stripe integration with trial management, plan upgrades, usage metering, and dunning. Revenue operations ready.

Onboarding System

The most important part of SaaS. We design and build onboarding flows that activate users — not just sign them up.

Admin & Analytics

Super-admin dashboard, customer health scores, churn signals, and the tooling your CS team actually needs.

Frequently Asked

Free 30-minute strategy call — no obligation

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